How To Get Twitch Affiliate

how to get twitch affiliate


For many video gamers and podcast players, Twitch has become the go-to platform to showcase their skills and establish a good reputation among the gaming community.  But there is more than what is.  This leading streaming service for avid gamers also has a special program for those looking for ways to earn extra money: Twitch affiliate links. 

Twitch has its own affiliate program.  When the stream goes live, a purchase offer appears on the channel page at the bottom of the video window and you can earn money by selling games or in-game items. 

However, today we will focus on how to list affiliate links on Twitch while signing up for Amazon Associates. 

If you are a gamer and interested in building a business on the world's number one e-commerce platform;  Yes, we are talking about Amazon, read on to find out more! 

What Is Twitch? 

Twitch is an American video game streaming platform founded by Justin Kan, which has grown in popularity in recent years.  It was officially released in beta on June 6, 2011 and has been well received by game lovers all over the world. 

According to Business of Apps, the pandemic has played a significant role in the growth and consolidation of the platform, reporting a staggering 5 million streams in March 2020 and more than 7 million in April 2020. 

Twitch and Amazon Joining Forces 

It's important to note that there is a partnership between Amazon and Twitch that dates back to 2014. However, Twitch's incredible growth during the pandemic certainly caught Amazon's eye, which then led to the creation of new partnerships that continue to benefit.  both platforms. 

On September 1, 2021, Amazon Music and Twitch partnered to combine live streaming and on-demand listening, allowing artists around the world to connect directly with Amazon Music and more than 55 million Amazon Music customers. via Twitch. 

Here is the official statement posted.

 ""...we're giving artists more tools to engage with fans instantly, and this new feature couldn't come at a more important time in the industry. Over 1,000 artists have already linked their Amazon Music accounts to Twitch, and this is just day 1. “With Twitch, we're making it possible for artists of all kinds, at all points in their careers, to harness the social power of live streaming to create more engagement with their recorded catalogue,” Ryan Reddington , music director of Amazon.""

Twitch Affiliate Links: Make Extra Cash with Amazon Associates 

One of the ways Twitch streaming companies make extra money is through affiliate links with Amazon Associates

To join this program and start monetizing, you need to be a YouTuber, have a website, a blog, or in this case, a Twitch channel.  Also, it should describe the purpose of the channel, why it was created, the target audience, and how to drive traffic to it. 

(Not to mention, referral links will also help you fund your channel and motivate you to continue streaming high-quality content.) 

Some general rules include, but are not limited to:  

  • Avoid referring to prices.
  • Not making false claims in your recommendations.
  • Stating on your channels that you earn referrals from purchases. 
  • Not using Amazon Affiliate links in offline promotions, eBooks, and emails. 
  • Making sure that you suggest products related to your niche. 
  • And most importantly, don’t promote something you wouldn’t buy as a consumer! 

Additional Tips 

One of the great advantages of having a channel on Twitch is that through these live broadcasts, your followers can see the equipment, the video game consoles and even the furniture that you use.  And if they are already uniformed fans, they will surely want to buy them for you! 

We also recommend that you have an Amazon store.  There, your followers will be able to browse through your favorites and possibly purchase your items.

Promoting Your Amazon Products on Twitch 

Making your Amazon picks available to your followers on Twitch is easier than you think. There are currently two ways of doing it: 

  • Adding Affiliate Text Links 
  • Promoting Your PC Build & Gear List 

Here’s what you have to do in each case: 

  • How to Add Affiliate Text Links 
  • Make a list of all your Amazon picks, and copy the URL. 
  • Add your Associate Tracking ID at the end of each link. 
  • Ensure all your items are clickable by inserting the links right below your player. You can do this by switching the On button. 
  • Finally, paste the URL in the description.

Promoting Your PC Build & Gear List 

If you’re all about the aesthetics and don’t want to add affiliate text links to your description because it might look a bit messy, you can create an Amazon Wish List (from your Amazon Associates account), with all your favorite items to share with your audience. You can use one of the Twitch buttons below and make it look nicer.

Other Ways to Make Money on Twitch 

As mentioned above, there are other ways to earn extra income from Twitch.  One of them shows ads. 

This of course will make your followers or viewers have a more complete experience. 

These ads work the same way as on YouTube.  You choose the moment of the broadcast in which the ad will appear, because when your followers see it you will be able to monetize. 

 Here are some of the ways you can do it: 

Let your followers know that an ad is about to appear. Believe me, as a viewer, it is appreciated to know when the ad will arrive. 
Don’t over do it. Neither at the beginning, nor at the end of your stream. This will demotivate your audience and you will lose followers. 
Start with one minute of ads every hour. This will allow you to gradually increase the quantity and frequency of your ads. 
Since adding ads manually can be a headache, you can make use of tools like Nightbot or Moobot so they can add and play ads on your behalf. 

Visit the Twitch’s Creator Camp page to learn more about this great opportunity. 

Creating an Amazon Wish List to promote on Twitch

  • Go to your Amazon Wishlists.
  • Upload the image of the button. 
  • Add your items to the Wish List.
  •  Create a new list and name it. Example: My Gaming Gear
  • Select Add comments, quantity and priority to mark all the items as purchased (“has” = 1) and then filter only by purchased. 
  • Include your Associate Tracking ID to the URL “&tag=YOUR_TAG-20”. 
  • Use this URL to hyperlink one of the Amazon buttons that we previously showed you below and add it to your channel. 
  • Make your link clickable switching the On button.  
  • Paste the URL to the URL area, and then click Save. 

Closing Thoughts 

Now that you know how Twitch affiliate links work, we hope you'll take the next step in your live streaming career and start monetizing as soon as possible. 

Followers always appreciate recommendations from their favorite content creators.  And the fact that you also have external channels, like the Amazon Store with your favorites, will allow you to create a more personalized relationship with your audience.

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